Description :

You dont sacrifice great design for dollars it doesnt work you will end up destroying your company growth comes from great design those experiences add up to one great truth great companies are a positive force in peoples lives. Do you matter how great design will make people love your company is a book that deserves attention first based upon the credentials of the authors robert brunner is a former director of industrial design at as will come as no surprise to those who read the book apple computer. Explore a preview version of do you matter how great design will make people love your company right now oreilly members get unlimited access to live online training experiences plus books videos and digital content from 200 publishers. How great design will make people love your company robert brunner stewart emery and russ hall definitely a game changer design experience is the power shift to our era what mass marketing was to the last century. The added value here is in the subtitle how great design will make people love your company and brunner and emery are here to explain the role design can play in the competitive arena the book is targeted at corporate america rather than designers so core77s readership ought to be familiar with the design side of the material